01 — Product design
B2B CSR Platform
A dashboard that helps teams find sanitation and water needs, pitch corporate funders and track every CSR project from proposal to completion.
View case study +
(03) — About me
From comics to craft.
The kid with the comics.
Before I knew the word “design”, I knew the feeling. Cartoons, comics, the way colour and line could make you feel something. I wanted to make that feeling for other people.
The graphic years.
I turned that obsession into a craft. Over a decade as a graphic designer, I built identities, ad campaigns and proposals for brands — from local businesses to multinationals.
The leap to product.
Four years ago I picked up UI/UX and fell in love all over again. Now I design products that don’t just look good — they’re researched, tested against real workflows and built to ship.
Today.
I work from Istanbul with teams anywhere. This portfolio is everything I’ve learned in one place: product, web and brand, with one creative eye from first sketch to final handoff.
— Alexander
Experience
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Sept 2023 — Present
Product Designer · Pooplogg
Remote
- Led the redesign of the core onboarding flow, streamlining the user journey to improve retention and engagement.
- Designed B2B metric dashboards that turn complex operational data into clear, actionable insights for enterprise users.
- Built, maintained and scaled design-system component libraries for consistency across platforms.
- Delivered end-to-end UI/UX for a B2B restaurant management mobile app, including feature recommendations, go-to-market input and dashboard design.
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Jan 2014 — Aug 2023
Graphic Designer & Brand Consultant · Freelance
Remote / Nigeria
- Ran end-to-end creative pipelines for diverse clients: UI design, interactive prototypes and visual brand identities.
- Designed mobile-responsive websites, logos and design assets for local businesses, including Nesteggs Farmhouse.
- Created digital assets, brand strategies and animated video content for web platforms.
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Jan 2013 — Dec 2014
Graphic Designer · Valuefronteira Ltd
Lagos, Nigeria
- Directed creative strategy and produced print design, corporate reports and training materials.
- Used brand analysis to align visual deliverables with business objectives.
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May 2011 — Dec 2012
Creative Director · Self-employed
Nigeria
- Developed design proposals and brand strategies for early client projects.
ReferencesA reference letter from my previous employer is available on request. Request it →
What I do
- Product design
- UI/UX design
- Interaction design
- User research
- Rapid prototyping
- High-fidelity UI
- Design systems
- SaaS & B2B dashboards
- Mobile app design
- Responsive web design
- Brand strategy & identity
- AI video creation
Tools
- Figma
- Framer
- Webflow
- Adobe Photoshop
- Canva
AI tools
- Claude
- ChatGPT
- Gemini
- Midjourney
Languages
- English
- Turkish (learning)